Life Connections
CASE STUDY
![Untitled design (21) digital marketing case study - great marketing starts with a great story](https://lmrdigitalmark.wpenginepowered.com/wp-content/uploads/2023/08/Untitled-design-21.png)
Life Connections is a well-known mental and behavioral healthcare center with 11 locations in Iowa. For years they were able to rely on organic growth and a solid reputation thanks to people talking about their good work. But in the digital age, they knew that wasn’t sustainable.
In the modern digital world, they understood that old-fashioned methods alone wouldn’t help them keep growing. So, they teamed up with LMR to use digital techniques for a stronger impact. Their goal wasn’t just to get more referrals, but to create a smart and trackable way of connecting with people through the internet.
Using digital techniques for a stronger impact,
Life Connections has been able to serve more communities.
![Untitled (600 × 500 px) amazing user experience marketing example](https://lmrdigitalmark.wpenginepowered.com/wp-content/uploads/2023/08/Untitled-600-×-500-px.png)
A revamped web structure coupled with a fresh site architecture enabled an effortless user experience.
![Untitled design (22)](https://lmrdigitalmark.wpenginepowered.com/wp-content/uploads/2023/08/Untitled-design-22.png)
We wanted to build upon the existing brand and give it a more engaging, inviting and recognizable quality. But at the same time we didn’t want to lose the essence of a brand that the community had already come to know and love.
![Untitled design (25)](https://lmrdigitalmark.wpenginepowered.com/wp-content/uploads/2023/08/Untitled-design-25.png)
By incorporating a handful of additional colors into the brand palette, Life Connections reached a new level of engagement and appeal.
Utilizing custom branded imagery adds a distinctive edge to the brand’s visibility.
![Depression Therapy (800 × 400 px)](https://lmrdigitalmark.wpenginepowered.com/wp-content/uploads/2023/08/Depression-Therapy-800-×-400-px.png)
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Custom, dynamic Google Ads vary based on the user’s location and keyword which enhances the user’s experience. Ad optimization ensures the target audiences interacts with the most relevant ads to them.
![Untitled design (26)](https://lmrdigitalmark.wpenginepowered.com/wp-content/uploads/2023/08/Untitled-design-26.png)
With an optimized website & lead generating ads, we shifted attention towards digital reputation management. Content-driven lead nurturing strategies effectively established credibility with potential clients and diversified sources of website traffic.
![Untitled (600 × 500 px) (1) amazing user experience marketing example](https://lmrdigitalmark.wpenginepowered.com/wp-content/uploads/2023/08/Untitled-600-×-500-px-1.png)
Short form content was used to convey a warm and informative voice that brings reliable content to the target audience.
![Untitled (600 × 500 px) (2) marketing for mental health newsletter examples](https://lmrdigitalmark.wpenginepowered.com/wp-content/uploads/2023/08/Untitled-600-×-500-px-2.png)
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Cost per lead steadily decreased.
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![61%](https://lmrdigitalmark.wpenginepowered.com/wp-content/uploads/2023/08/61.png)
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Who We Help
- Applied Behavior Analysis Companies
- Group Therapy Practices
- Rehab Centers
- Telehealth Companies
- EHR and other Saas Companies
- Speech Therapy Practices
- Medical Practices
- Psychiatric & Medication Management