The Blog: By LMR Digital Marketing

Resources on SEO, Ads, Social Media, Websites and More. Everything you need to know about digital marketing for mental health. 

Marketing for Therapists

Behavioral Marketing: Personalizing Your Campaigns Based on Psychology

Behavioral Marketing: Personalizing Your Campaigns Based on Psychology

In the age of digital marketing, there's one thing we all know for sure: people don't want to be sold to, they want to be understood.  And that’s where behavioral marketing comes in.  It’s the art and science of tailoring your marketing campaigns to fit the behaviors,...

Marketing Plan Format: The Roadmap to Marketing Success

Marketing Plan Format: The Roadmap to Marketing Success

A solid marketing plan format isn’t just a bunch of buzzwords thrown together—it's the backbone of your marketing strategy.  Whether you’re launching a new product, expanding your reach, or just trying to find your footing in a competitive market, a good marketing...

Social Media for Therapists

A Comprehensive Guide to Facebook Ads for Mental Health Clinics

A Comprehensive Guide to Facebook Ads for Mental Health Clinics

As a mental health clinic, connecting with clients is key to providing the support they need, and in today’s world, digital marketing—particularly Facebook Ads—offers a powerful tool for outreach. When done right, Facebook Ads can effectively drive traffic to your...

The Role of Diversity and Inclusion in Modern Marketing Campaigns

The Role of Diversity and Inclusion in Modern Marketing Campaigns

Introduction to Diversity and Inclusion in MarketingIn today's globalized and interconnected world, diversity and inclusion are more than just buzzwords—they are essential components of successful marketing campaigns. Embracing these principles can help brands...

Mental Health Branding

Font Psychology: Choosing Typography That Speaks to Your Audience

Font Psychology: Choosing Typography That Speaks to Your Audience

Typography isn’t just about picking something that looks nice—it’s a language all on its own. Every font carries its own vibe, influencing how people perceive your message, and whether or not they’ll stick around to hear it.  This is where font psychology comes into...

Websites for Therapists

How to Make a Website Accessible for Therapy Practice Owners

How to Make a Website Accessible for Therapy Practice Owners

How to make a website accessible: IntroductionAs a therapy practice owner, your primary goal is to create a welcoming and inclusive environment for all your clients, and your website should reflect that same intention. But have you ever considered how accessible your...

Starting a Private Practice

The Complete Guide to Marketing for Therapists

The Complete Guide to Marketing for Therapists

Marketing for Therapists, A GuideWhen you launched your therapy practice, you likely focused on mastering the skills needed to help clients, rather than learning how to market your services. However, to grow a thriving practice, understanding marketing for therapists...

Accepting Insurance at Your Private Practice

5 Simple Tricks to Tackle Insurance Billing in Your Therapy Practice

5 Simple Tricks to Tackle Insurance Billing in Your Therapy Practice

How to accept insurance as a therapist.Dealing with insurance billing can feel like wrestling an octopus – just when you think you’ve got a handle on it, another issue pops up. But it doesn’t have to be a nightmare. Here are five savvy strategies to streamline the...

The Argument For Taking Insurance as a Mental Healthcare Provider

The Argument For Taking Insurance as a Mental Healthcare Provider

The Argument For Taking Insurance as a Mental Healthcare ProviderThe Benefits & Advantages of Accepting Insurance at your Private Therapy Practice Starting a private therapy practice means making lots of decisions, and one big one is whether or not to take...

AI & Marketing

ChatGPT for Therapists: How To Use ChatGPT for Your Practice

ChatGPT for Therapists: How To Use ChatGPT for Your Practice

How Therapists Are Using ChatGPT for Their PracticesChatGPT for Therapists: In the ever-evolving world of therapy and mental health care, the introduction of artificial intelligence (AI) tools like ChatGPT is opening up new possibilities for therapists to enhance...

ChatGPT Prompts for Google Ads

ChatGPT Prompts for Google Ads

The Best ChatGPT Prompts for Google Ads: Turn ChatGPT into A Google Ad Pro With These Prompts  When you want ChatGPT to help with Google Ads, you'll need the right prompts. We'll teach you how to write your own ChatGPT prompts and we also have given you 50 prompts you...

ChatGPT Prompts for Marketing

ChatGPT Prompts for Marketing

The Best ChatGPT Prompts for Marketing  ChatGPT can be an incredible tool for marketing. But using ChatGPT can go a few ways. You can get actually amazing ideas and content. Or you get garbage that is clearly AI generated. The difference often starts with the prompts....

Private Practice Operations

The Complete Guide to Setting a Marketing Budget for Therapists

The Complete Guide to Setting a Marketing Budget for Therapists

As a therapist, you’ve spent years mastering your craft, but building a successful therapy practice also requires understanding the business side—especially when it comes to marketing. Whether you’re launching your practice or trying to grow an existing one, setting...

Surviving the Summer Slump in the Mental Health Industry

Surviving the Summer Slump in the Mental Health Industry

Surviving the Summer Slump As a TherapistFeeling the summer slowdown in your practice? You’re not alone. Many mental health professionals experience a dip in client appointments during the warmer months. It’s a common challenge, but there are ways to navigate through...